Los valores corporativos son elementos de la cultura empresarial, propios de cada compañía, dadas sus características competitivas, las condiciones de su entorno, su competencia y las expectativas de los clientes y propietarios.
Nuestros valores corporativos son los siguientes:
Nuestra empresa define su posicionamiento estratégico competitivo definiendo sus valores corporativos, es decir, aquello que quiere ser y hacer, en lo que confía y cree como su forma de conducta y la manera como quiere ser reconocido y aceptado por los clientes y la comunidad.
Lo importante es que los valores correspondan con nuestra estrategia.
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